Quebec is different, even for dogs

As a Canadian marketer, I’m aware of the importance of understanding the environment in Quebec.  For many years, I’ve been reminded that “Quebec is different.”  It took me a minute to recognize that this CBC Radio interview, “Montreal bylaw requires dogs understand commands in both official languages,” is a parody, and a really funny one at that.  If you understand the humor in it, you’re probably Canadian.  If not, then you need someone who understands Canada to manage your Canadian marketing programs.

It's definitely worth listening to the clip!