Wednesday, February 24, 2010

Web Wednesday: What's Your Type?

A fun article in The Globe and Mail directed me to four simple questions posed in a playful video by the English design firm Pentagram, where "you can finally hook up with the style of print for which you were destined."

According to The Globe and Mail, thousands of enthusiasts have taken Pentagram's What Type Are You? test, searching for the elusive connection between human character and stylized alphabetical shapes.

Visiting the site at www.pentagram.com/what-type-are-you, I took the test and learned that my typeface is Archer Hairline, "a modern typeface with a straightforward appearance but one that has tiny outbreaks of elegance and tiny dots of emotion only apparent on closer examination."

Archer Hairline

What type are you?

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